Hi. Parted v. 3.2 claims msdos disk labels do not support partition name.Commands executed in interactive Parted-shell:
 
(parted) mklabel msdos
(parted) mkpart primary ext4 0% 100%
(parted) name 1 USB
Error: msdos disk labels do not support partition name.


I then had to rely on Gparted v. 0.33  for creating a partition name:

$ blkid | grep sdc
/dev/sdc1: LABEL="USB" UUID="2b491b98-46e8-42fe-9e24-96e115532d99" TYPE="ext4" PARTUUID="2c168f1d-01"


Illustrated as well in the attachment.  Regards.